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	<title>MarketLine &#187; Advertising Basics</title>
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		<title>Turning Customers into Brand Ambassadors</title>
		<link>http://clearpointmarketing.com/blog/index.php/2011/06/07/turning-customers-into-brand-ambassadors/</link>
		<comments>http://clearpointmarketing.com/blog/index.php/2011/06/07/turning-customers-into-brand-ambassadors/#comments</comments>
		<pubDate>Tue, 07 Jun 2011 19:57:00 +0000</pubDate>
		<dc:creator>ClearPoint</dc:creator>
				<category><![CDATA[Advertising Basics]]></category>
		<category><![CDATA[customers]]></category>

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		<description><![CDATA[3 Ways to Get Customers to Build your Business
The core of successful word-of-mouth marketing is turning customers into brand ambassadors.  Many would say it&#8217;s the core of a successful business, period.  After all, your customers are your biggest asset.  They can do more to build your business,  and your reputation, than any kind of traditional [...]]]></description>
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		<title>Reaching Your Target Through Direct Mail</title>
		<link>http://clearpointmarketing.com/blog/index.php/2009/08/13/reaching-your-target-through-direct-mail/</link>
		<comments>http://clearpointmarketing.com/blog/index.php/2009/08/13/reaching-your-target-through-direct-mail/#comments</comments>
		<pubDate>Thu, 13 Aug 2009 15:55:45 +0000</pubDate>
		<dc:creator>ClearPoint</dc:creator>
				<category><![CDATA[Advertising Basics]]></category>
		<category><![CDATA[direct mail]]></category>

		<guid isPermaLink="false">http://clearpointmarketing.com/blog/?p=122</guid>
		<description><![CDATA[It’s one of the most effective forms of “getting the word out”.  It has one of the highest return rates of any kind of marketing.  It can be targeted directly to your target audience in any geographic area you choose.  It can be surgically crafted to elicit a response.  And you can easily and accurately [...]]]></description>
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		<title>Outdoor Advertising 101</title>
		<link>http://clearpointmarketing.com/blog/index.php/2009/07/21/outdoor-advertising-101/</link>
		<comments>http://clearpointmarketing.com/blog/index.php/2009/07/21/outdoor-advertising-101/#comments</comments>
		<pubDate>Tue, 21 Jul 2009 17:44:04 +0000</pubDate>
		<dc:creator>ClearPoint</dc:creator>
				<category><![CDATA[Advertising Basics]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[billboard]]></category>
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		<description><![CDATA[Have you ever thought about using outdoor advertising – you know, those billboards that dot the highways and grab the attention of thousands of motorists every day? Have you wondered how to set up a contract, choose the right colors, or develop effective copy and create an attention-getting design?
Wait a minute. Back up. Have you [...]]]></description>
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