In the agency business we regularly get asked by clients, “What’s wrong with my site?  I did keyword research, I put those keywords into the content, I paid for search engine marketing – so why are visitors leaving?”
If your website isn’t doing a great job at attracting the right visitors or converting them into buyers, [...]

How can you get the most out of social media for your business or organization?  A big question.  While lots of factors are important, here are our top two tips:
1.  Make sure your content is high quality, relevant, and engaging.
2.  Re-purpose your content.  Use it again in different formats and on other platforms, to build [...]

ClearPoint President Brenda Murphree wrote a VIP guest commentary on “Navigating the Changing Landscape of Advertising” for the July-August issue of Builder+Architect.  Here’s an excerpt:
“Advertising used to be pretty straightforward.  In the words of one old-style agency guy,  ‘Advertising is what you do when you can’t go see somebody.’ You have a product or service [...]

As one of only two companies in the United States that produces laser-cut veneer inlays and panels for the high-end furniture industry, Lines Unlimited works with raw veneers and lumber from around the world to produce intricate inlaid veneers for architectural panels, custom cabinetry, and millwork, as well as for top-of-the-line furniture.
With their high-tech CNC [...]