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Making It Personal

Thursday, 13 August 2009, 11:56 | Category : Tip of the Month
Tags : personal touch, social media, word of mouth

Social Media is the hottest thing since the World Wide Web was created and most of us use it personally.  In fact, you’re using a form of it right now.  So, it stands to reason that your business would profit from being involved with this new phenomenon – right?
Well, yeah…maybe.  Social media is important to [...]

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Reaching Your Target Through Direct Mail

Thursday, 13 August 2009, 11:55 | Category : Advertising Basics
Tags : direct mail

It’s one of the most effective forms of “getting the word out”.  It has one of the highest return rates of any kind of marketing.  It can be targeted directly to your target audience in any geographic area you choose.  It can be surgically crafted to elicit a response.  And you can easily and accurately [...]

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